Keystone Advisors

Keystone Advisors was approaching its 10-year anniversary and needed a rebrand that would reflect the strong, reliable company that Keystone had built over the previous decade. El Creative sought to create a mark and brand presence that would work for Keystone Advisors and its subsidiaries. It was to be distinct yet flexible enough to adapt itself to the multiple services Keystone Advisors offered.

Once we had established the new brand look and feel that coincided with the brand promise, we designed and developed a new website that was reflective of the new brand direction. The new site streamlined the user experience, was easy to use and navigate, and communicated the company’s core services while providing the tools needed to serve its customers.